Mary Clark Rardin

Mary Clark Rardin

Mary Clark Rardin is a freelance writer and certified inbound marketer. She specializes in niche topics including mobile and the mobile ad industry, SaaS, and marketing.
All articles by Mary Clark Rardin

Recent posts from Mary


Programmatic Ad Mediation Is The Next Step for App Publishers

Monetize

Programmatic Ad Mediation Is The Next Step for App Publishers


  • Monday, November 23, 2015
  • By Mary Clark Rardin

The tides in the mobile app industry are quick to turn. As apps expand in popularity, publishers are searching for the right course to chart for a successful monetization process. First, to determine where it’s all headed, let’s take a look at the hi...


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